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Become a Certified Scalable Operations Manager (SOM)
The Missing Link Between Strategy & Execution in Online Small Businesses
For experienced OBMs, PMs, DOOs, and Operational Leaders ready to step into a bigger role without leaving behind hands-on execution.
Scaling small businesses need a unique kind of operations leader - one who integrates strategy, execution, systems, and team leadership to ensure sustainable growth.
Thatâs exactly why the Scalable Ops Manager (SOM) Certification was created.
If youâve been searching for a way to take your expertise beyond traditional operations or project management, and truly partner with small business founders to help them execute what they need to scale successfully, this is for you.
The SOM is the bridge between strategy and execution.
Theyâre the essential link between the CEO and the people tactically making growth happen.
If youâre already skilled at operations management, project management, and leading people to get things DONE but you're ready to operate at a higher level, without stepping into a full executive-level role yet, this is the next step for you.
What is a Scalable Ops Manager?
A Scalable Ops Manager (SOM) is a senior operations leader who ensures strategy gets implemented effectively, teams operate efficiently, and systems are built for scale.
Unlike those who primarily focus on day-to-day operations, an SOM is a strategy and operations leader who translates business strategy into execution plans, creates and optimizes systems for scalability, and leads teams toward operational excellence.
And unlike a CSOO who operates at an executive level as an extension of the CEO, an SOM builds, implements, and manages projects and systems while also leading teams to drive strategy forward.
They take on a more strategic role while also maintaining a critical focus on execution.Â
The Role of an SOM:
- Translates strategy into action using Lean Strategic Planning & ExecutionÂ
- Builds scalable systems and operational workflows to support business growth
- Leads cross-functional teams and manages project executionÂ
- Develops and optimizes SOPs, automation, and reporting systemsÂ
- Ensures marketing, sales, finance, and delivery systems are fully integratedÂ
- Tracks KPIs, performance metrics, and operational efficiencies to drive results
- Bridges the gap between strategy and execution

Why Businesses Need a Scalable Ops Manager
Most small businesses that are scaling face one of two problems:
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The founder is managing everything -Â making all the decisions, leading the team, and trying to oversee operations while also growing the business
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The operations team is too tactical -Â great at getting things done but missing the strategic vision to improve operations, drive efficiency, and prepare the business for long-term growth
The Scalable Ops Manager solves both problems.
By implementing scalable systems, managing strategic execution, and leading teams effectively, the SOM ensures the business runs without the CEO being the bottleneck.
As a Scalable Ops Manager, you install the foundation for a business to scale successfully vs. chaotically.
You'll learn how to implement the core systems that eliminate bottlenecks, streamline execution, and ensure sustainable growth so the CEO can focus on vision and expansion instead of being the glue holding everything together.
Whatâs Included in the Certification?
The SOM Certification is a 6-month training and certification program designed to help you step into the Scalable Ops Manager role with confidence.
The Program Covers:
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Lean Strategic Execution & Project Management â Translating CEO vision into action using the Lean Strategic Planning Framework
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Systems Thinking & Business Infrastructure â Developing repeatable, scalable processes that increase efficiency and support growth
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Team Leadership & Operational Oversight â Leading cross-functional teams, creating role success kits, and managing accountability systems
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Performance Optimization & KPI Management â Implementing operational performance tracking and quarterly review systems
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Scalable Business Operations & Process Improvement â Eliminating inefficiencies, creating SOPs, and improving client delivery processes
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Business Growth Readiness & Future Scalability â Identifying when a business is ready for a CSOO transition and preparing for the next level
Each month, we focus on a new area critical to the success and scale of the business
Strategic Planning
Learn how to develop a lean yet effective strategic plan that aligns business goals with operational execution. Master the Lean Strategic Planning Framework to set priorities, allocate resources, and create a roadmap for sustainable growth.
Strategic ExecutionÂ
Bridge the gap between planning and implementation with proven execution strategies. Gain the skills to manage projects, drive accountability, and ensure initiatives stay on track - without overwhelming the team or overcomplicating processes.
Team Leadership
Develop the leadership skills needed to manage and empower small, agile teams. Learn how to communicate effectively, set expectations, and foster a high-performance culture that drives results.
Operations Leadership
Step into your role as a strategic operations leader by balancing vision with execution. Develop the expertise to scale operations efficiently while taking full ownership of key business functions. Learn how to make informed decisions, anticipate business needs, and act as the right-hand to the founder or leadership team, ensuring the business is positioned for sustainable and scalable growth.
Scalable Systems StrategyÂ
Design scalable systems that streamline operations and support business growth. Learn how to assess, optimize, and implement the right tools and processes to create a strong operational foundation. This goes far beyond SOPs and is focused on developing an entire ecosystem for scale for the businesses you support.
Scalable Systems Management
Move from strategy to action by setting up, managing, and optimizing systems that improve efficiency and scalability. Gain hands-on experience in workflow automation, documentation, and process refinement to ensure seamless day-to-day operations and long-term business growth.
Why This is Different from Other Operations Certifications
Who the Certification and Licensing is For
Frequently Asked Questions
How long does it take to become certified?
How long do I have access to the program?
What does it take to obtain certification?
What if I don't pass the certification?
What's the time commitment each week?
What do I get with my license?
Do I have to renew my certification and license?
What is the application process like?
What's the difference between SOL and SOM?
Meet Your Instructor, Crista Grasso
Crista Grasso is a business scaling strategist and founder of Lean Out MethodÂŽ and Strategic Ops Instituteâ˘.
With over three decades of experience, she has helped businesses - from Fortune 50 companies to small service-based businesses - streamline operations, implement lean and agile strategies, and scale sustainably.
She specializes in equipping right-hand leaders with the strategy, systems, and leadership skills to drive execution and business growth, positioning them as indispensable partners to CEOs.
APPLY NOWâCrista and her team provide a learning environment that truly sets you up to succeed. Having calls to expand on a specific topic, with resources and templates provided for each, lead to systematic, real-time progress within our business.
I also liked how you knew enough about each person's business to inject comments specific to them and their business during the trainings. It made it more tangible and created a more personalized experience for each of us. I can't recommend this program enough!â
Ready to bridge strategy and execution and become the most valuable operations leader in your industry?
SOM is the ONLY certification of its kind designed for those working with small scaling businesses
APPLY NOW TO BECOME A SCALABLE OPERATIONS MANAGERLive Workshops combine learning with doing so you immediately apply what you learn.
In each half day session, you leave with the knowledge and understanding of the principles and practices that work best for small businesses as well as specific outputs:
- Strategic Planning:Â You'll leave with a completed (or updated) 90 day strategic plan aligned with the vision and goals for the year
- Strategic Execution:Â You'll leave with a completed (or updated) 30-day action plan aligned with the 90 day plan plus ongoing team meeting cadences defined and scheduled
- Team Leadership:
- Ops Leadership:
- Scalable Systems Strategy: You'll leave with 4 scalable systems workflowedÂ
- Scalable Systems Management: You'll leave with detailed systems defined and a plan for ownership, optimization, and maintenance
Program Structure & Learning Experience
This certification is designed to provide both deep-dive learning and ongoing implementation support to ensure you can confidently step into a strategic operations role.
Live Half-Day Intensives
Each module kicks off with a live half-day intensive designed to give you an in-depth understanding of the framework, tools, and strategies covered. These sessions provide interactive, hands-on learning so you can immediately apply what you learn to real-world scenarios.
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Deep-dive training on strategy, execution, and scalable systems
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Hands-on exercises to practice applying key concepts
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Case studies and real-world examples to reinforce learning
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Weekly Implementation & Coaching Calls
Beyond the intensives, youâll have ongoing support through weekly calls, where you can:
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Get your questions answered as you implement what youâve learned.
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Workshop real challenges you face in your role with expert coaching.
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Gain insights from other participants navigating similar operational challenges.
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Refine your execution approach to ensure youâre making a measurable impact on the businesses you support.
This combination of deep-dive intensives and ongoing implementation support ensures youâre not just learning - youâre actively transforming how you operate and execute.
How to Apply
We carefully select candidates to ensure this certification is the right fit. Hereâs the next step:
1ď¸âŁ Fill out the application â Tell us about your background and goals
2ď¸âŁ Schedule a call â Weâll review your application and discuss fit
3ď¸âŁ Join the program â If accepted, youâll gain access to our proven methodologies, training, and support to elevate your role